Service Design for SMEs @ Designblick Symposium 2012

Service Design for SMEs @ Designblick Symposium 2012

The Designblick Symposium at Hof University’s Design Campus in July 2012 focused on service design as a strategic approach to innovation for SMEs. Embedded in a series of exciting talks and workshops Cordula and part of the research team at Hof University held a presentation on their research project “Service Design Thinking for SMEs”. Subject of the presentation was a brief overview about the project and an insight into recent service design work with the local company Intersport Frank in Hof.

Watch on vimeo

Leave a Reply